SUSTAINABLE
OPERATION

SUSTAINABLE OPERATION
Business Philosophy
Sustainability is both responsibility and competitiveness. We uphold harmony between technology, people, and the planet.
At every stage of R&D and manufacturing, Cool Bear upholds the philosophy of “people first, environment first, quality first.” From material selection and process control to final product delivery, we are committed to balancing environmental protection with social responsibility.

Environmental Responsibility:
energy-efficient equipment, recyclable materials, and circular-economy practices.

Social Responsibility:
transparent, long-term cooperation across the global supply chain.

Industry Responsibility:
promoting safety, performance, and sustainability as equal priorities.
International Certification & Quality Assurance
Cool Bear is certified by TÜV, ISO, and VIA JWL, reflecting our uncompromising commitment to global standards of quality, process, and safety.
These certifications are not merely credentials — they are proof of our pursuit of excellence and sustainable manufacturing.

TÜV / ISO — Global compliance in manufacturing and quality management.

VIA / JWL — Certified safety and durability under the industry’s most rigorous tests.
Global Collaboration & Brand Influence
Beyond our own brand, Cool Bear maintains close OEM and ODM partnerships with leading automakers and tuning brands worldwide.
Our products are distributed across global markets and are trusted by professional teams and distributors alike for their consistent quality, rapid delivery, and exceptional customer satisfaction — making Cool Bear a preferred partner in the international performance industry.
Vision Ahead
Cool Bear will continue to advance its sustainability strategy by integrating smart manufacturing, automated inspection, and low-carbon processes, improving production efficiency while minimizing environmental impact.
Our goal is not only to lead the global aftermarket performance industry but also to drive sustainable development across the sector.

TW RACING PARTS INC.

Chairman of the Board 廖志賢

TW RACING PARTS INC.

Chairman of the Board 廖志賢

COOL BEAR

Professionalism · Responsibility · Sustainability building a trusted global partnership.

COOL BEAR ── Professionalism · Responsibility · Sustainability — building a trusted global partnership.

SUSTAINABLE OPERATIONS

SUSTAINABLE OPERATIONS
Management Philosophy Talent Philosophy

Systematic & Data-Driven: We implement a comprehensive quality control process, from raw material intake and production monitoring to final inspection, with full data tracking and traceability. This ensures consistent product quality and strengthens global customer trust.


Transparent & Real-Time: Leveraging digital platforms, we monitor production progress, inventory, and logistics in real time, enabling partners to receive faster, more reliable solutions.


Continuous Improvement & Innovation: Through lean production and ongoing optimization, combined with smart manufacturing and automated inspection technologies, our management approach not only controls quality but also drives efficiency and innovation.

Professional Focus: We attract top talent in automotive tuning, mechanical engineering, materials science, and industrial design, ensuring our R&D and manufacturing teams have cross-disciplinary expertise to continuously lead market trends.


Growth & Development: Cool Bear provides structured training, international market exposure, and skill enhancement programs, believing that employee growth drives company growth.


Shared Success: We foster innovation and teamwork, supported by a transparent reward system that links individual contributions to corporate development, creating long-term value together.

Management Philosophy

Systematic & Data-Driven: We implement a comprehensive quality control process, from raw material intake and production monitoring to final inspection, with full data tracking and traceability. This ensures consistent product quality and strengthens global customer trust.

Transparent & Real-Time: Leveraging digital platforms, we monitor production progress, inventory, and logistics in real time, enabling partners to receive faster, more reliable solutions.

Continuous Improvement & Innovation: Through lean production and ongoing optimization, combined with smart manufacturing and automated inspection technologies, our management approach not only controls quality but also drives efficiency and innovation.

Talent Philosophy

Professional Focus: We attract top talent in automotive tuning, mechanical engineering, materials science, and industrial design, ensuring our R&D and manufacturing teams have cross-disciplinary expertise to continuously lead market trends.

Growth & Development: Cool Bear provides structured training, international market exposure, and skill enhancement programs, believing that employee growth drives company growth.

Shared Success: We foster innovation and teamwork, supported by a transparent reward system that links individual contributions to corporate development, creating long-term value together.